BURY THE NICE GIRL:
3 days in Toronto for women done letting other people’s comfort affect the timing, size & standard of the decisions that create their next million.
October 23–25, 2026 | Toronto
📍La Mesa Events - 1 Arrow Road North York
YOU ALREADY KNOW HOW TO MAKE MONEY.
You already know how to lead, sell, change direction, end things & make hard calls.
NGF is about how much faster and bigger you move when you stop carrying everyone else into the decision with you.
Make the decision when you know.
Raise the standard when it needs raising.
Choose what you actually want instead of the version that creates the least disruption.
Build the business & life around THAT.
YOU’RE NOT AFRAID TO MAKE HARD DECISIONS.
You’re still taking too f*cking long to make some of them.
You keep the person, offer or commitment longer than it makes sense because ending it creates fallout.
You choose the version of the move your team, clients, partner or audience can handle instead of the version you actually want.
You explain the decision after it’s already made.
You negotiate yourself down before anybody else has even objected.
At this level, that costs you money, speed, capacity & years.
NICE GIRL FUNERAL puts you in a room with iconic women who have already made those calls.
Women who have built multi-six, seven & eight-figure companies, raised the standard, changed direction, walked away, disappointed people & kept building anyway.
You get to ask them what happened.
You get coached on the decisions you’re still negotiating with yourself about.
You make those decisions in the room.
And you leave harder to talk out of what you already know you want.
Faster decisions. Higher standards. More capacity for the business, money & life you actually want.
Your next few million dollars cannot require everybody else to be comfortable with how you make them.
WHAT ACTUALLY HAPPENS
This is where you make the decisions.
Not three days of vague “mindset” conversations you forget by Monday.
We get into the actual shit affecting how big you build:
MONEY.
What it takes to make more, keep more, invest more & stop making decisions from the income level you’ve already outgrown.
LEADERSHIP.
The client you need to let go. The standard you need to raise. The conversation you’ve delayed. The part of the business still completely dependent on you.
SALES & POSITIONING.
What’s actually working now. Why buyers move. Where your offer, messaging or standards are making the sale harder than it needs to be.
LIFE OUTSIDE OF BUSINESS.
Marriage. Motherhood. Ambition. Friendship. Wanting an extraordinary amount without making yourself easier to live with because of it.
And you’re not hearing theory from people explaining what they would do.
You’re in the room with women who have built multi-six, seven & eight-figure companies, made expensive bets, changed direction, lost approval & dealt with what happened next.
Keynotes. Hot seats. Q&A. Masterminding. Conversations at lunch that change what you do when you get home.
You don’t leave with 47 pages of notes.
You leave with decisions already made.
THREE DAYS.
NGF is built so you’re not spending three days listening to women talk about being brave.
You’re making MOVES while you’re here.
OCTOBER 23 | VIP DAY
Small room. Close proximity. No hiding in the back with a notebook.
We get into the decisions already sitting in your business & life.
The offer you know needs changing.
The person you know you’ve outgrown.
The standard you’ve been inconsistent with.
The move you want to make but keep trying to make easier for everybody else.
Private masterminding with facilitators, roundtable conversations, a mini 1:1 with Jess, your alter-ego brand shoot & dinner together in Toronto.
You start the weekend by getting very f*cking clear on what changes next.
OCTOBER 24 | MONEY, BUSINESS & THE DECISIONS BEHIND BOTH
This is where we talk about what building bigger actually requires.
Making more money. Keeping more of it.
Selling high-ticket now.
Positioning that creates demand.
The leadership decisions behind bigger months.
Clients, contracts, team, standards, visibility & the uncomfortable conversations that come with growth.
Keynotes. Hot seats. Q&A. Actual access to women who have built multi-six, seven & eight-figure businesses and made the decisions you’re still thinking about.
Then we eat, talk, dance & keep going after the stage shuts down.
Because half the reason you flew to Toronto is who you’re in the room with.
OCTOBER 25 | THE WOMAN WHO HAS TO GO HOME & DO IT
You already know more than enough.
Sunday is where the conversation gets into what happens when the business decision affects your actual life.
Ambition. Marriage. Motherhood. Friendship. Money. Being misunderstood. Outgrowing people. Wanting more than the people around you understand.
And the Nice Girl sh*t that gets VERY convincing when the decision has consequences.
You get coached.
You ask the question you normally wouldn’t ask publicly.
You make the decision you’ve been circling.
And you leave knowing what you’re doing next .. without needing six more opinions before you do it.
THE POINT ISN’T TO LEAVE INSPIRED.
Leave with the conversation handled.
The standard raised.
The thing ended.
The offer changed.
The investment made.
The next move decided.
Three days later, your business should not be waiting on the same decisions it was waiting on when you walked in.
THE WOMEN IN THIS ROOM ARE PART OF THE F*CKING POINT.
You can learn strategy from your laptop.
You cannot replicate sitting beside a woman who has already made the decision you’re still negotiating with yourself about.
The woman who fired the person. Changed the entire business model. Walked away from the money. Made the investment. Outgrew the relationship.
Built the company anyway.
NGF puts you in actual proximity to women building multi-six, seven & eight-figure businesses and lives that required decisions other people did not always understand.
Ask them what happened.
Ask what it cost.
Ask what they’d do differently.
Watch how quickly they decide when you would normally spend another month thinking about it.
Then make your own decision while you’re there.
That’s why this is an intimate, curated & LIVE experience.
NOW YOU DECIDE IF YOU’RE ONE OF THEM.
At some point, the women you admire stop being women you watch from the internet.
You decide you belong in the room with them.
Women making millions.
Building companies, movements & lives that required them to disappoint people, change direction, raise the standard & make decisions before everybody around them understood.
NGF puts you close enough to see how they actually think.
Ask what happened when they made the unpopular decision.
What it cost.
What changed because they stopped waiting for everybody else to be comfortable with it.
Watch how quickly they decide when you would normally spend another month thinking.
Then make your own decision while you’re there.
PROXIMITY IS THE POINT.
Not collecting more successful women to follow.
Realizing the way they move is available to you too.
You don’t need to arrive at NGF already operating like them.
You get to decide you’re done treating that level of money, leadership & self-trust like it belongs to some other kind of woman.
And then act accordingly.
GET YOUR TICKET NOW →WHAT WE’RE ACTUALLY GETTING INTO
NGF is not three days of talking about confidence.
We’re getting into the decisions behind more money, higher standards & a much bigger life.
MONEY & WEALTH
Making it. Keeping it. Investing it. Profit, debt, taxes, legal structure & what changes when wealth becomes the goal.
SELLING & POSITIONING
What’s working now. High-ticket buyer decisions. Where your messaging, offer or standards are slowing the sale down.
THE REALITY OF 7-FIGURE GROWTH
Clients you need to release. Team decisions. Contracts. Collaborations. Bigger investments. The conversations you keep postponing.
AMBITION & YOUR ACTUAL LIFE
Marriage. Motherhood. Friendship. Being misunderstood. Outgrowing people. Wanting more without redesigning the desire around what everyone else can handle.
And because this is NGF ..
you don’t just sit there taking notes about what you should do.
Hot seats. Q&A. Masterminding. Real conversations with women who have already made these decisions.
LEAVE WITH NICE GIRL BURIED & THE MOVE TOWARDS MILLIONS MADE.
Women don’t leave NGF with 47 pages of notes they never open again.
They leave having changed something.
One woman took a single keynote, built a new offer & generated $103K in 60 days.
Another launched the thing she’d been second-guessing & enrolled 10 high-ticket clients in less than a week.
Another repositioned her luxury experiences and went from a $50K year to a $50K cash quarter.
Another rebuilt her mastermind after one conversation in the room & had the biggest multi-six-figure sales weekend of her life.
This is why our majority ticket-holders from 2025 are coming BACK.
The decision will be different for every woman.
The offer changes.
The person goes.
The standard gets raised.
The investment gets made.
The thing she’s been circling finally moves.
You came to NGF because something in your business or life already wants a decision.
Leave having made it.
THIS ROOM IS FOR YOU IF...
You make good money & know there’s significantly more available.
You’ve invested enough to know another strategy isn’t the missing piece.
You’ve outgrown people, offers, responsibilities, rooms or ways of running your business that you’re still carrying.
There are decisions you already know the answer to .. and you’re still factoring in how everybody else will experience them.
You want more money, more visibility, higher standards & a life that actually matches the size of what you want.
Most importantly .. you’re done pretending you’re confused.
You know what you want.
NGF is where you stop negotiating yourself out of it.
Toronto, Ontario
Oct 23-25, 2026
🎟 General Admission Oct 24-25
$1555
Two full days inside NGF with the keynotes, coaching, hot seats, meals & conversations alongside the women you came to Toronto to in proximity to (MAX 70).
Here’s what’s included:
- All keynotes, panels, coaching, Q&A & activations
- Hot seat opportunities with Jess + speakers
- NGF Telegram community + bonus materials
- Catered lunches + Saturday dinner
- After Hours with music, dancing & the women you just spent the weekend with
- Two days of actual proximity to women building multi-six, seven & eight-figure businesses
Spend these two days getting coached on the decisions, standards & moves that actually affect what happens next.
💎 VIP Oct 23, 24 & 25
$3888
ONE TICKET LEFT (MAX 25)
VIP adds an entire day of smaller-room access before the main event begins.
This is where we get into your business, your decisions & what changes next.
Everything in GA, plus:
- Private VIP Day | Oct 23
- Small-group masterminding + roundtable conversations
- Mini 1:1 mentorship with Jess
- Professional alter-ego brand shoot + creative direction
- Event content capture
- Private Inner Circle dinner in Toronto
- Premium seating + VIP-only gifts
- Private VIP Telegram access
If you want the extra day because you want your actual business, decisions & questions worked on in the room .. take the last seat.
JESS PARR — Founder of Nice Girl Funeral
Jess went from going full-time online the day she had her son & making $100K in 2023 to $1,000,000 cash in 18 months.
Not by following industry formulas. By building a business that became impossible to separate from who she actually is.
Her zone of genius is the one underneath everyone else's.
At NGF she'll pull back the curtain on the exact leadership shifts, standards, positioning decisions & Nice Girl patterns she had to bury to scale.
The methods that have 30X'd her clients businesses.
The frameworks no one in the industry is talking about.
And how to scale identity, money & culture faster than 99% of entrepreneurs.
Who is this for, really?
What’s the schedule like?
Is there a replay or virtual option?
Join the FREE virtual experience.
THIS EVENT IS INTENTIONALLY CAPPED.
You’re not flying to Toronto to disappear into the back of an auditorium.
You will be seen here. The speaker can notice you. Jess can call on the thing you’re avoiding.
The woman beside you can ask the question you’ve been hoping nobody would.
You can’t spend the whole weekend taking notes, nodding along & leaving with the exact same decision still unmade.
That’s part of the design.
NGF is intentionally intimate enough that you get uncomfortable.
You get witnessed.
It is much harder to hide from what you already know when the room is small enough to notice you doing it.
And that’s exactly why we keep it that way.
YOU ALREADY KNOW WHAT NEEDS TO CHANGE.
There’s probably something you’ve been carrying around for weeks or months.
- The person you need to let go.
- The offer or business model you’ve outgrown.
- The standard you keep bending.
- The investment you want to make.
- The conversation you already know you need to have.
NGF is three days to stop carrying that decision around.
Put it on the table.
Get coached on it.
Talk to women who have already made versions of it.
Make the decision.
Go home the b*tch who knows exactly how to deal with what happens next.
This room is not for you if you want to sit anonymously in the back, collect notes & leave feeling inspired enough to change absolutely nothing.
You will be seen here. You will be in the conversation. And something is probably going to get uncomfortable.
Good.
October 23–25 is happening once.
The women are coming. The conversations are happening. The decisions will get made whether you’re in Toronto or watching pieces of it afterwards.
The point of the funeral isn’t becoming a different woman.
It’s finally acting like the version of you that got you this far, so your reality becomes a match to HER.
And if you already know you want to be in this room .. don’t make the ticket another decision you drag around for three weeks.
| What You Get | GA | VIP |
|---|---|---|
| Full 2-Day NGF LIVE Event Access (Oct 24-25) | 🤍 | 🤍 |
| All Keynotes, Panels, Rituals, and Activations | 🤍 | 🤍 |
| NGF Bonus Materials & Identity Keepsakes | 🤍 | 🤍 |
| Embodiment + Recalibration Sessions | 🤍 | 🤍 |
| Photo Ops + Hot Seats | 🤍 | 🤍 |
| NGF Pre-Party Access | 🤍 | 🤍 |
| Private VIP Day + Alter Ego Shoot (Oct 23) | 🤍 | |
| Luxe Catered Experience | 🤍 | 🤍 |
| Premium Seating + VIP-Only Swag | 🤍 | |
| Private Inner Circle Dinner | 🤍 | |
| Pre-Event VIP Telegram Access | 🤍 | |
| 1:1 Mini-Intensive w/ Jess | 🤍 |
